Los Angeles  ·  New Deal Pictures

Building show brands
with creators who
own what they build.

We're creative production infrastructure for the new model — direct financing, co-owned IP, revenue participation. We build shows that become franchises.

Learn more Work with us →
NDP
Co-owned show IP Direct brand financing Revenue participation Format development Platform distribution Sovereign media funds Creator-retained personal brand Show franchises Co-owned show IP Direct brand financing Revenue participation Format development Platform distribution Sovereign media funds Creator-retained personal brand Show franchises

What we do

The new production model
doesn't have gatekeepers.

The old model is dead. Legacy studios demanded full IP ownership. Creators became employees. The system that decided which stories got made — and who profited from them — is collapsing.

New Deal Pictures exists at this inflection point. We're creative production partners who understand format, structure, and storytelling. We help digital-native creators build new show franchises — not just monetize existing brands — by accessing direct financing and structuring deals where everyone participates in the upside.

We don't take 10% of what you already have. We build something new with you, and we both own it.

Your audience got you here. Let's build a show that scales beyond any platform.

01

Show structure expertise

Format development, episode architecture, segment design — we know what makes a show repeatable, scalable, and worth owning.

02

New financing access

Brand platforms, sovereign media funds, platform revenue-share deals. We know where the money is moving and how to reach it.

03

Co-owned IP structures

We don't ask creators to surrender ownership. We co-create the show brand and build deals where both parties participate in what we build together.

04

Cross-platform distribution

YouTube, TikTok, Substack, streaming, podcasts. We build shows designed to work across every platform simultaneously.

The deal structure

Two brands. One deal.
Both parties win.

The old model

Studio takes full IP ownership
Creator becomes talent-for-hire
Upfront fee only — no upside participation
Legacy gatekeeper decides what gets made
Creator's personal brand absorbed into the project

The New Deal

Creator keeps 100% of their personal brand
Show IP is co-owned — negotiated split
Revenue participation across all platforms
NDP brings production, financing, distribution
The show becomes a franchise — scalable beyond any platform

The team

Built by someone who's
been in the room.

SM
Steven Miller
Founder & CEO
Founder, Superfine Films
Former VP, Metal Flowers Media
Reality casting · Los Angeles
25 years production infrastructure

New Deal Pictures was built from 25 years of working alongside the highest-level professionals in entertainment — agencies, labels, live events, and production infrastructure across Los Angeles.

The company exists because the model changed. The financing sources, the distribution channels, and the ownership structures that define this moment in media are fundamentally different from what came before — and most production companies are still operating on the old playbook.

NDP is built specifically for this inflection point. We know what the new financing looks like. We know how to structure deals where creators keep what matters. And we have the production background to execute.

We're not a legacy studio trying to adapt. We're infrastructure built for what comes next.

Get in touch

Ready to build
something together?

Whether you're a creator ready to build a show brand, a brand looking for content partnership, or a platform or fund exploring the new production model — we want to hear from you.

contact@newdealpictures.com →
Entity
New Deal Pictures
Location
Los Angeles, California
For creators
Show development & co-ownership inquiries
For brands
Content partnership & sponsorship
For investors
Seed round information available on request